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MarTech Manager

Esanda Recruitment (on behalf of client)

This is a Full-time position in Las Vegas, NV posted March 23, 2021.

nnOur client is a leading online sports betting, gaming and gambling company based out of Las Vegas, Nevada.

Enjoying rapid growth within this hyper growth industry, they have created a new role to head up their Mar Tech strategy.

Liaising with the stakeholders within the company, they’re looking for a rockstar with an appreciation of how technology enhances marketing.nn nn n nn nnThis role is based at their office in Las Vegas and will report to the Director of Product.

They are looking for an individual who has a keen eye for detail, has an interest in sports and wants to become part of a team for a growing US business.nn nn n nn nnResponsibilitiesnn nn
• Work closely with global teams on marketing technologies and the integration processes of third-party bonusing and marketing tools.nn nn
• Serve as marketing technical subject matter expert to prepare product presentations, user guides, and additional training documentation for use by all company teams.nn nn
• Research and assist to resolve all marketing product technical issues.nn nn
• Test and validate marketing product technology is in compliance with jurisdictional regulatory requirements.nn nn
• Assist and support the marketing team in driving marketing technology improvements.nn nn
• Prepare requirements, user stories, and specifications as needed.nn nn
• Collect relevant data to provide actionable insights for the product backlog.nn nn
• Own and maintain a marketing product backlog.nn nn
• Help determine which user metrics and parameters are most relevant and how to track them.nn nn
• Conduct market research to meet identified marketing needs for product improvements and innovation.nn nn n nn nnYou should have a minimum of two years of experience with launching digital products across various platforms including web and apps.

Experience with third party marketing tools is required (GA, FB campaigns, GTM, etc.)nn